How to Get People to Read Your Stuff

September 19, 2009 by Joanne Laurent Leave a reply »

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Information overload is at an all-time high. We crave knowledge, and at the same time, cringe at the thought of reading one more piece of literature. Our inboxes are bombarded with written lures that plead, “Open me!” Sales letters, website content, and blogs fly past us so fast we can’t possibly read all that is placed before us.

            

What do Readers Want?

 

·        They want you to make decision-making easy for them by providing clear, concise, accurate information.

 

·        They want relevant data to be accessible at a glance.

 

·        They want clear headings, short paragraphs, and skim-able text.

 

·        They want well-constructed sentences that are easy to understand.

 

·        They want you to directly ask for the sale and make it easy for them to buy.

 

        I provide personalized, quality writing service that helps customers realize you are the one selling exactly what they want. Why waste money on ineffective copy when you can call deScribe It! to turn words into cash?  

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2 Responses

  1. Scott says:

    I find that research topics are the most important to me. Marketing information, looking at other post[s], well written marketing articles I can take some tips from, etc. A new source to me that I have found interesting is resumes on Craigslist. Interestingly enough you may find that posting your skills, marketing, writing, research, can attract good attention to you and the service you provide.
    My time is valuable as well as everyone else, we wear out our delete keys first on the keyboard ;-) with all the senseless garbage…but interesting information I find while researching better sources, back ground info for articles, where market direction is trending…these things I place high on the priority list.
    Nice profile pix…everyone is attracted to a friendly dog ( you look approachable too ;-)
    Thnx for your post,
    SC

  2. Jorge Rizo says:

    Really interesting. But for this you have to know the essential parts of the product to communicate the beneffits.

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