Archive for the ‘Websites’ Category

How Do You Greet Visitors To Your Website?

September 6th, 2009

molly-me-about-photo1Search engine optimization (SEO) is all the rage—and for good reason. Your website won’t do you any good if nobody can find it.

But what happens after Google or Yahoo delivers web traffic to your dot com? How do you greet your guests? Are you making your web visitors feel welcome?

You can welcome your guests and assure them that they’ve come to the right website by immediately letting them know who you are and what you are offering.

Providing meaningful, eye-catching design, and clear, informative written content will capture your web guests’ attention.

Are you luring website visitors deeper into your site? Interesting written content will keep them searching your web longer. And the longer you keep them reading your words, the more time you’ll have to influence them to want what you’re selling.  

Call deScribe It! at (360) 231-4597 to learn how to get clear, concise, and effective written content for your website.

Joanne

The High Performance Website

September 2nd, 2009

molly-me-about-photo    Web readers have short attention spans. They want to find specific information quickly and easily. When they visit your website-BAM! In a flash they should be greeted with information about what you do and why they should care.

    Think about your own web search behavior. Have you ever exited a website because you felt letdown by inadequate or confusing information on the home page? The first screenshot, or quick flash of information, is your moment to grab visitors’ attention and entice them to continue reading. Use that moment to put on your best performance. Here are a few ideas to think about when developing your website.

    

       Use graphics to direct people to your content

       Capitalize on the power of word usage

           -Use action words 

           -Appeal to emotions

           -Say something they can relate to

           - Be concise

        Ask web visitors to do something

           -Remember to include a call to action

 

An example of a call to action is: Visit deScribe It! for more information about turning words into cash.

 

Joanne

deScribe It!